UPG works to create a world where ordinary people have more power. The UPG Community achieves this by encouraging and enabling people to participate in making the world a better place through its activities that are based on 4 pillars: raising awareness, strengthening belief, facilitating collaboration, and fostering community. It is a belief from UPG team that if the whole world could engage in philanthropy it would, but many people have the misconception that you can only help when you are rich, when the truth is that people young and old, local small businesses, start-ups and Fortune 500 companies – everyone can make a difference in the world by making a promise of helping others (even if with just small amounts).